Your closet is yours.

Ware is currently pre-launch. This page describes how we handle information on this website today, and the principles the app will follow when it launches.

This website

This site does not use cookies or tracking of any kind. To count visits we use Cloudflare Web Analytics, which is cookieless and does not profile you, fingerprint you, or follow you across the web. We see how many people visited, not who they are.

When you join the launch list

If you sign up for launch updates on this site, or email hello@ware.clothing, we keep your email address for one purpose: telling you about Ware's launch and early access. We won't sell it, share it, or add you to anything else. Email us "unsubscribe" at any time and we'll delete it.

When the app launches

Your photos build your wardrobe, nothing else. Photos you take in Ware are used to create your digital closet and generate your outfits. They are not sold, not shared with retailers, and not used to advertise to you.

Recommendations are never ranked by commission. What Ware suggests is based on your wardrobe and your taste, not on what earns us more.

You can leave with everything. When the app launches, you'll be able to delete your account and all of your data at any time, from inside the app.

Questions

Anything unclear, or want your data removed? Email hello@ware.clothing and a human will reply.